Passlifeinuktest.co.uk is a project of MVS Enterprise Limited.
The MVS Services contain links to other websites for your convenience and information. We are not responsible for the privacy practices or the content of those sites.
- What Personal Information Do We Gather About You?
When you use the MVS Services by, among other actions, ordering a subscription or other product, providing registration details, setting newsletter preferences, browsing our sites, completing a survey, or otherwise interacting with our MVS Services, we gather personal information. Personal information is information that can identify you as an individual or relates to an identifiable individual.
Several different types of personal information can be gathered when you interact with the MVS Services, and is dependent on the type of product or service that you are using. Collection of personal information by us is necessary activity which enables us to deliver you the MVS Services or to enhance your customer experience while using the MVS Services.
We and our service providers collect personal information in a variety of ways, including:
A. Through the MVS Services.
i) Registration: When you register for a MVS Service, we collect personal information. For example, registration on passlifeinuktest.co.uk can be done by supplying a unique email address and password, or by linking your Facebook or Google accounts. This information is collected in order for you to be able to use the MVS Service on a continuous basis. See below under the section “From Other Sources” for more information about linking your Facebook or Google Accounts.
ii) Billing: To subscribe to a MVS Service or enable payments via the MVS Services, we may collect and use your name, address, telephone number, email address, credit or debit card information and other billing information.
iii) User-Generated Content and Public Activities (Including Comments and User Reviews): We offer you opportunities to engage in public activities on passlifeinuktest.co.uk and other MVS Services. “Public activities” are any actions you take on MVS Services that are designed to be visible to other users and these actions may include comments & recommendations made, user reviews, ratings given or any other items that you submit while interacting with an MVS Service. If you choose to engage in public activities, you should be aware that any personal information you submit can be read, collected and used by other users of these services. We are not responsible for the personal information you choose to submit during your public activities and we have no responsibility to publish, take down, remove, edit or in any way alter any of your public activities or submissions (except as required under applicable laws and regulations). For more information, read the “User-Generated Content: Submissions Including Comments, Reader Reviews and More” section of the Terms of Service.
iv) User Surveys and Market Research: We and our service providers may collect personal information from you through voluntary surveys or feedback programs conducted via the MVS Services, through our service providers’ platforms, by phone or by mail. We will ask you for your consent to process such information at the point of collection. We also conduct similar research for advertisers.
v) User Experience Programs: When you interact with our interactive programs and answer questionnaires, we collect personal information about you.
vi) When you Contact with Our Call Centres:We may collect personal information from you in non-digital contexts, including, for example, when you place an order over the phone or contact customer service.
B) From Other Sources.
i) Publicly available databases, including privately-held marketing and data analytics resources. For example, we may receive demographic information (such as age, sex, household income, job industry and job title) from these sources.
ii) Joint marketing third party, when they share the information with us.
2. What We Do with The Personal Information That We Collect About You?
We collect, use or otherwise process personal information as allowed under applicable law, including where based on one or more of the following:
- The consent you provide to us at the point of collection of your personal information;
- The legitimate interests of MVS, a third party or yourself. “Legitimate interest” is a technical term under the regulation. It means that there are good reasons for the processing of your personal information and measures are taken to minimize the impact on your privacy rights and interests. “Legitimate interest” also references our use of your data in ways you would reasonably expect and that have a minimal privacy impact. We have a legitimate interest in collecting and processing personal information, for example: (1) to ensure that our networks and information are secure; (2) to administer and generally conduct business within the MVS Enterprise Limited; (3) to prevent fraud and (4) to continually improve the MVS Services and create an increasingly personalised user experience.
- The performance of the contract we have with you;
- The compliance of a legal obligation to which we are subject; or
A) Provide the MVS Services You Request.We use the information we gather about you to enable your use of the MVS Services and fulfil your requests for certain products and services, such as providing the MVS Services’ functionality to you, arranging access to your registered account, providing you with customer service, responding to your inquiries, requests, questions, suggestions, compliments or complaints, completing your transactions, sending you administrative information (such as change of our terms, conditions, or policies) saving your preferences or searches, and enabling you to participate in and renew paid services, polls, promotions, surveys, panels or research, and message boards and to prevent any fraud and/or unauthorised use of the accounts you create with us. We will engage in these activities to manage our contractual relationship with you or comply with a legal obligation.
B) Analysis and Development of New Products and Services.We perform statistical, demographic and marketing analyses of users of the MVS Services, and their subscribing and purchasing patterns, so we can analyse or predict our users’ preferences for product and services development purposes, to determine our promotional campaign effectiveness so we can adapt our campaign to the needs and interests of our users, and to generally inform advertisers about the nature of our subscriber base. We use this information for analytical purposes, including analysis to improve customer relationships, to support strategic business decisions and our marketing tactics and to measure and track our brand’s health. We will engage in these activities to manage our contractual relationship with you, to comply with a legal obligation, or because we have a legitimate interest in doing so.
C) Customizing Your Experience.We use the information that we have in order to improve our understanding of you as a customer and customize certain features of the MVS Services to provide you with an enhanced experience including to show you offerings, promotions or products that may be of interest to you, based on the demographic information, type of device you are using to access the MVS Services, your usage of the MVS Services and your usage history. We will provide personalized services because we have a legitimate interest.
D) Email Newsletters and Other Marketing Activities as well as Facilitating Social Sharing.co.uk will periodically send you email newsletters or promotional emails about services offered by passlifeinuktest.co.uk and its advertisers. We will use the information we have about you to advertise our services to you on our MVS Services but also on other platforms.
E) Administrative Purposes. We and our service providers use the information we have about you for the following legitimate business purposes:
- For auditing purposes, to verify that our internal processes function as intended and comply with legal, regulatory and contractual requirements;
- To understand and assess satisfaction with our MVS Services or our customer care team and analyze customer satisfaction and usage of our services based on user demographics such as age, sex, region etc.
- For fraud and security monitoring purposes, including, for example, to detect and prevent cyber attacks; and
We engage in these activities to manage our contractual relationship with you, to comply with a legal obligation, or because we have a legitimate interest.
F) Aggregating and/or Anonymising Personal Information. We aggregate and/or anonymize personal information so that it will no longer be considered personally identifying. We do so to generate other data for our use, which we may use and disclose for any purpose.
3. With Whom Do We Share The Personal Information That We Gather?
B) Sharing With Service Providers.We contract with other companies, agents or contractors (“service providers”) to provide services on our behalf. These services are, for example, credit-card, payment and billing processing, fulfilment of orders, information technology and related infrastructure provision, customer service, ad serving, shipping, email distribution, list processing and analytics, research surveys/interviews/focus group management and analysis, or promotions management. In the course of performing these services, our service providers have access to your information including your personal information.
ii) We share in aggregate, results from research surveys and/or panels with advertisers.
iii) We have a legitimate interest in disclosing or transferring your personal information to a third party in the event of any reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, assets or stock (including in relation to any bankruptcy or similar proceedings). Such third parties may include, for example, an acquiring entity and its advisors.
D) Compliance with Legal Process.We may access, disclose and preserve personal information if we are required to do so by law or we have a good faith belief that such action is necessary to (1) comply with the law or with legal process and/or regulations; (2) protect and defend our rights or property or both; (3) protect against misuse or unauthorized use of the MVS Services; (4) protect the personal safety or property of our users or the public (among other things, this means that if you provide false information or attempt to pose as someone else, information about you may be disclosed as part of any investigation into your actions); and (5) cooperate with public and government authorities (which may be outside your country of residence).
E) By Using the MVS Services, You May Elect to Disclose Personal Information.
i) Public Activities: see above for more details on such activities. Public activities may be included in our RSS feeds, APIs and other distribution formats. Thus, your public activities may appear on other websites, blogs, or feeds.
4. Other Information Collected Using Technology
Other information does not specifically identify you and are collected through technology. It includes tracking information collected by us as well as third parties.
We use various internet technologies to manage, and track the use of, the MVS Services. We use and disclose this information for any purpose, except where we are required to do otherwise under applicable law. Information that we collect using these technologies is combined with personal information about you. If we combine information with personal information, we will treat the resulting combined information as personal information.
A) Device Information.We collect information about the computer, mobile device or other device you use to access the MVS Services, such as Internet protocol (IP) addresses (the region or general location where your computer or device is accessing the Internet), geolocation information, unique device identifiers, browser type, browser language and other transactional information.
We transmit website usage information to third parties to show you advertising for passlifeinuktest.co.uk when you visit other sites.
C) Analytics, Log Files and Reading History.As is true of most web sites, we gather certain information automatically and store it in log files. This information includes IP address, browser type, operating system and other usage information about the use of the MVS Services, including a history of the pages you view.
We automatically combine this collected log-information with other information we collect about you. We do this to improve services we offer you, including customized recommendations, advertising and currency display, to improve marketing, and to track access and use of the MVS Services across the devices that you use to access the MVS Services.
One of the analytics service providers we use is Google Analytics. To learn more about how Google use data, visit here. For opt-out options specific to Google Analytics, please visit here.
D) Location Information.Some of our mobile applications can deliver content based on your current location if you choose to enable that feature of the app, for example, by use of satellite, cell phone tower, or WiFi signals. If you enable the location-based feature, your current location will be stored locally on your device, which will then be used by the app. If you elect to have a location-based search saved to your history, we will store that information on our servers. If you do not enable the location-based service, or if an app does not have that feature, the app will not transmit to us, and we will not collect or store, location information. The ads in our apps are not targeted to you based on your current GPS location, but they are targeted to you based on your ZIP code or device’s IP address.
5. Third-Party Advertising
Some of the services and advertisements included in the MVS Services, including on passlifeinuktest.co.uk and within our mobile apps, are delivered or served by third-party companies, which may collect information about your use of the MVS Services.
These companies place or recognize cookies, pixel tags, web beacons or other technology to track certain information about our MVS Services users. For example, during serving certain advertisements, an advertiser may place or recognize a unique cookie on your browser to collect certain information about your use of the MVS Services. For another example, an advertiser or ad server may also be able to collect your device’s unique identifier during serving of an ad. In many cases, this information could be used to show you ads on other websites based on your interests.
Your access to our websites should not be affected if you do not accept cookies served by third parties
6. How Do I Opt Out From Receiving Emails?
You can choose not to receive commercial email messages in the future by emailing us at firstname.lastname@example.org.
7. How Do I Access, Change or Update My Personal Information?
If you would like to request to review, correct, restrict or delete personal information that you have previously provided to us, object to the processing of personal information, or if you would like to request to receive an electronic copy of your personal information for purposes of transmitting it to another company (to the extent this right to data portability is provided to you by applicable law), you may contact us on email@example.com.
In your request, please state what personal information you would like to have changed, whether you would like to have your personal information suppressed from our database or otherwise let us know what limitations you would like to put on our use of your personal information. For your protection, we only implement requests with respect to the personal information associated with the email address that you use to send us your request, and we may need to verify your identity before implementing your request.
We will respond to your request consistent with applicable law.
Please note that we may need to retain certain information for recordkeeping purposes and/or to complete any transactions that you began prior to requesting a change or deletion (e.g., when you make a purchase, you may not be able to change or delete the Personal Information provided until after the completion of such purchase).
Please note that your request does not ensure complete or comprehensive removal of the content or information, as, for example, some of your content may have been reposted by another user.
8. Sensitive Personal Information
Unless specifically requested (for example, in connection with a particular survey), we ask that you not send us, and you not disclose, any sensitive personal information (e.g., social security numbers, information related to racial or ethnic origin, political opinions, religion or other beliefs, health, biometrics or genetic characteristics, criminal background or trade union membership) on or through the MVS Services or otherwise to us. Any requested information that includes sensitive information about health, political opinions, ethnicity, race, religion, sex life or sexual orientation may be left unanswered.
9. Data Retention
We retain personal information for as long as it is required or permitted in light of the purpose/purposes for which it was obtained and is consistent with applicable law. The criteria used to determine our retention periods include:
- Whether retention is advisable considering our legal position (for example, considering applicable statutes of limitations, litigation or regulatory investigations).
- The length of time we have an ongoing relationship with you and provide the MVS Services to you (for example, for until you have an account with us or continue to use the MVS Services);
- Whether there is a legal obligation to which we are subject (for example, certain laws require us to keep records of your transactions for a certain period before we can delete them); or
- Is My Information Protected?
We seek to protect personal information with reasonable organisational, technological and physical safeguards appropriate to the level of sensitivity of the personal information. Although we take appropriate measures to safeguard your information, we cannot guarantee its complete and absolute security. To further protect your data, we recommend that you use complex passwords for your accounts with us and for accounts with third parties that you link to any of your accounts with us. Please do not use the same passwords you use for MVS Services for other services or share your password with unauthorized people. If you have reason to believe that your interaction with us is no longer secure, please immediately notify us using the ‘Support’ section from within the My Account section.
11. Children’s Guidelines
We do not knowingly collect or store any personal information from children except as permitted by applicable law.
12. International Transfers
MVS Enterprise Limited is headquartered in the United Kingdom. The information you provide to us or that we obtain during the course of your interaction with MVS Services is collected in your country and subsequently transferred to the United Kingdom or to another country in which we have facilities or our affiliates operate or in which we engage service providers.
Some countries that are not members of the European Economic Area (EEA) are recognized by the European Commission as providing an adequate level of data protection according to EEA standards (the full list of these countries is available here ).
In certain circumstances, courts, law enforcement agencies, regulatory agencies or security authorities in those other countries may be entitled to access your personal information.